Gravity Field
English
English
  • Implementation
    • Gravity Field Implementation Types
    • Client-Side Implementation
      • 1. Gravity Field Script
        • Gravity Field Scripts Workflow
      • 2. Page Context
      • 3. Events
      • 4. Feed - General Requirements and Additional Parameters
        • Fashion
        • Electronics
        • Telecom
        • Banking and Fintech
        • eGroceries
        • Pets Supplies
        • DIY
      • 5. Cookies cloning with front-end implementation
      • Implementation on SPA-enabled sites
      • Multilingual / Multilocal Implementation
    • Server-Side API
    • Server-Side Hybrid API
    • Implementation Workflow
    • Passing User Data to Gravity Field
    • Client-side APIs
    • Obtaining "slid" from the browser console
    • Full Data Loader — Offline / Historical Purchases Onboarding
    • Full Data Loader — User Data Onboarding
    • Full Data Loader — Audience Export
  • GENERAL INFORMATION
    • Affinity Profile and How It Works
    • How to use regular expressions (RegEx)
    • Traffic Sources Identification
    • Targeting conditions definition and their applicability
    • Comparison of Targeting Conditions in Audiences, Front-end, and API Campaigns
    • Evaluators
    • Social Proof
    • What are Data Attributes
    • Technological Stack of Gravity Field
  • Platform Interface
    • Audience List View
    • Audience Creation Screen
    • Audience Targeting Conditions
    • Campaigns structure
    • Campaigns List Screen
    • Frontend campaigns creation
    • API Campaigns List Screen
    • API campaigns creation
    • Working with Templates
    • Working with Variables in Variations
    • API logs
    • Evaluators List View
    • Evaluator Creation Flow
    • Strategy List Screen
    • Recommendation Strategies Creation
    • Recommendation Strategies
    • User Management for GF Admins
    • Campaign Activity-logs
    • Dynamic Allocation
  • Running and QAing Campaigns
    • Disabling GF script
    • Campaign naming
  • Analytics
    • Personalization Campaigns Report
    • Outliers
    • Statistical Significance
    • A/B testing Approaches and Framework
    • A/A testing
    • Purchase data export
    • Campaings and Users Raw data Export
    • Approach to PoC Analysis
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  1. Implementation
  2. Client-Side Implementation
  3. 4. Feed - General Requirements and Additional Parameters

DIY

DIY_GF_Feed_Template.csv

Field
Description
Format
Example
Usage

sku

Product's unique identifier

String (up to 256 characters)

12345

group_id

Product group identifier — variants of a single product distinguished by certain attributes

String (up to 256 characters)

12345

name

Product name (as it is shown in the widget)

String (up to 1000 characters)

Makita grass cutter

url

Link to the product

String (up to 1000 characters)

https://www.diy.com/grass-cutter-makita-elm3720-1400wt-37cm-40l-11-6kg-1-275586-p

price

Price

Float

18,300.00

in_stock

Stock availability

Boolean

TRUE

image_url

Product image link

String (up to 1000 characters)

https://www.diy.com/upload/iblock/af2/af293340f2d64a670f9f2cedd2990ed2.jpg

categories

Categories the product belongs to, from the broadest to the most specific

String (separator "|" with no extra spaces, up to 1000 characters)

Home and Garder|Garden Equipment|Grass Cutters

keywords

Additional product information separated using "|". Filling in this property is necessary for calculating product similarity scoring (only used for the Similarity strategy). Keywords should be specified from general to specific (or from the most important to the least important), as the system will exclude the last word if the entire set does not match. For example, if the set of keywords is "Outerwear|Women's|Coats|Black" - if no products have the exact same set, the system will search for products with keywords "Outerwear|Women's|Coats" and so on, until only the first keyword remains.

String (separator "|" with no extra spaces, up to 1000 characters)

China|Country House|Makita

old_price

Price before discount

String (up to 1000 characters)

20000

review_count

Amount of reviews for product

String (up to 1000 characters)

15

rating

Product star rating

String (up to 1000 characters)

4.8

is_sale

Attribute indicating that the product is discounted

String (up to 1000 characters)

TRUE

sale_badge_url

Sale badge image link

String (up to 1000 characters)

https://web.com/sale_badge.jpg

is_bestseller

Attribute indicating that the product is a bestseller

String (up to 1000 characters)

TRUE

bestseller_badge_url

Bestseller badge image link

String (up to 1000 characters)

https://web.com/bestseller_badge.jpg

is_new

Attribute indicating that the product is new

String (up to 1000 characters)

TRUE

new_badge_url

New badge image link

String (up to 1000 characters)

https://web.com/new_badge.jpg

in_stock_status

Relative product stock availability

String (up to 1000 characters)

low

margin_group

Relative product margin

String (up to 1000 characters)

3

product_accessory

Attribute indicating if the product is usually purchased as a transaction driver, as an accessory to the transaction driver or is a service

String (up to 1000 characters)

instrument

brand

Brand

String (up to 1000 characters)

Makita

is_periodic

Attribute indicating that the product tends to be purchased on a regular basis

String (up to 1000 characters)

country_house

Attribute indicating that the product is mostly relevant for using in country houses.

String (up to 1000 characters)

TRUE

application

Attribute indicating that the product is used for external works

String (up to 1000 characters)

outside

price_grade

Relative price grade within category (denoting if it’s a cheap smartphone or an expensive smartphone)

String (up to 1000 characters)

high

color

Color

String (up to 1000 characters)

Green

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