Full Data Loader — Audience Export
Last updated
Was this helpful?
Last updated
Was this helpful?
Created: 27.07.2023
Updated: 27.07.2023
Author: Alexander Pushkin
Typically, our clients use audience exports to transfer segments based on behavioral data to marketing platforms for remarketing and building look-alike segments.
After enabling the audience export functionality, it is available in the platform's interface under the Audiences section.
To export audiences from Gravity Field, it is necessary to have user identification events (Login/Signup) set up as part of the platform implementation.
The export will include only identified users. For example, if an audience "New Users" contains 10,000 users, only the 100 of them who registered or authenticated will be included in the export.
Session-based audiences cannot be exported as they only exist within the session. After the session ends, users no longer belong to the audience.
The export contains users who belong to the audience at the time of export.
As a result of the export, you will receive a CSV file with a single column containing user identifiers.