Comparison of Targeting Conditions in Audiences, Front-end, and API Campaigns

Full Description of Targeting Conditions in Audiences

Full Description of Targeting Conditions in Front Campaigns and API Campaigns

Condition	Audiences	Front Campaigns	API Campaigns	Comments
Who / Audience	+	+	+
Who / Browser	+	+	+	Determined by script for front implementation; determined based on the value in context.device.userAgent for API implementation
Who / Traffic source	+	+	+	Determined by script for front implementation; determined based on context.page.referrer for API implementation
Who / Device category	+	+	+	Determined by script for front implementation; determined based on the value in context.device.userAgent for API implementation
Who / Country	+	+	+	For front implementation, value is taken from a dictionary based on country code. For API implementation, determined based on the user's IP passed in context.device.ip
Who / Region	+	+	+	For front implementation, value is taken from a dictionary based on country code. For API implementation, determined based on the user's IP passed in context.device.ip
Who / City	+	+	+	For front implementation, the value is taken from a dictionary based on country code. For API implementation, determined based on the user's IP passed in context.device.ip
Who / Number of Pageviews	+	+	+	Works within a session for targeting and according to audience window for audiences
Who / New user	+	+	-
Who / Cookie	-	+	-
Who / URL visit	+	+	+	Works within a session for targeting and according to audience window for audiences
Who / Products added to cart	+	+	+	Works within a session for targeting and according to audience window for audiences
Who / Products viewed	+	+	+	Works within a session for targeting and according to audience window for audiences
Who / Products purchased	+	+	+	Works within a session for targeting and according to audience window for audiences
Who / Custom Attribute	-	-	+	Works similarly to "Where / Custom evaluator" in Front campaigns
Who / Event Trigger	+	+	+
Who / Event Trigger By Property	+	+	+
Where / Page URL	-	+	+	Can be used in combination with the "ignore URL parameters" function, i.e., without considering URL parameters for targeting
Where / Page type	-	+	+	According to page context
Where / Category page	-	+	+
Where / Product page	-	+	+
Where / Product popularity (views)	-	+	-
Where / Product popularity (purchases)	-	+	-
Where / Custom evaluator	-	+	-	Works similarly to "Who / Custom Attribute" in API campaigns